Following on the recent appointment of Braam Smit as General Manager of Ducati SA, further new staff appointments were introduced to the motorcycle media on Friday 3rd of July. At a lunch hosted by the affable Jos Matthysen and charismatic Braam Smit, two new appointees were introduced. Michael Powell is an addition to the sales exec team and given his experience is expected to lead the charge on the sale of pre-owned motorcycles, although he will also be willing and able to put you on a brand spanking new Bologna bullet if that is your wish.
The other staff newbie is rather intriguing. She goes by the name of Inge Scheepers, and she will be handling Ducati’s events planning and marketing. She is more than suitably qualified in her field and will no doubt have a few tricks up her sleeve to think outside of the box, whilst promoting the exciting and iconic Italian brand.
Braam suggested that if you keep on doing what you have been doing you cannot expect a different result, so they want to be fresh and exciting in their approach. Wow, let’s watch this space. Things are certainly hotting up in the Red corner!